In Digital and Sustainable Times
4^th edition

Truth & Wisdom Press. Shanghai
Century Publishing Co., Ltd.
2022, in Chinese

Franco Angli
2021, in Italian

Dunod
2021, in French

John Wiley & Sons
2020, in English

2nd Edition
2010, in Korean

The New Competitive Front in Brand Management
Franco Angeli 2011, Palgrave Macmillan 2012

Review by Kirk Hazlett, (2014) in “Brand Aesthetics”, Journal of Product & Brand Management, Vol. 23 Iss: 2, pp.144
Quote: « Brand Aesthetics by Gerald Mazzalovo is not for the faint-of-heart or casual reader...”

translated into 5 languages

Egon 1992 and EGEA 1998 second edition

Ipsoa 1989

Valsera 2007