BOOKS
  • Luxury Brand Management

    In Digital and Sustainable Times
    4th edition

    Truth & Wisdom Press. Shanghai
    Century Publishing Co., Ltd.
    2022, in Chinese
    Franco Angli
    2021, in Italian
    Dunod
    2021, in French
    John Wiley & Sons
    2020, in English
    2nd Edition
    2010, in Korean
  • Brand Aesthetics

    The New Competitive Front in Brand Management
    Franco Angeli 2011, Palgrave Macmillan 2012

    Brand Aesthetics
    Brand Aesthetic - IT

    Review by Kirk Hazlett, (2014) in “Brand Aesthetics”, Journal of Product & Brand Management, Vol. 23 Iss: 2, pp.144
    Quote: « Brand Aesthetics by Gerald Mazzalovo is not for the faint-of-heart or casual reader...”

  • Pro Logo: Brands as a Factor of Progress

    translated into 5 languages

  • Corporate Finance

    Egon 1992 and EGEA 1998 second edition

  • Corporate Treasury

    Ipsoa 1989

    test
  • Cambodge au Cœur: Regard de Coopérant

    Valsera 2007

    test
  • Etc.